MIC is a private medical center in St. Petersburg. The goal was to design an identity that combines scientific storytelling with the medical and progressive aspects of the center. Within just 10 days, I successfully met all of the client's needs, delivering a comprehensive and cohesive design.
The concept for the logo creatively merges letters and images: the letter "M" symbolizes a heartbeat, while the letters "I" and "C" represent a stethoscope.
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